Archive for July, 2007

Towards Monetizing The Blog

Monday, July 30th, 2007

Blogging has become an industry now, and is also the most efficient tool of Internet Marketing. Blogs can bring maximum traffic to your site and thus your business goes great guns. More than 85% of the blogs today are directly or indirectly associated with revenue generation. In order to generate good revenues out of your blog, you need to take care of two things.

1- Let the Blog Be More Attractive

Making the blog more attractive exactly means to let the visitors and readers think about the blog. Your blog is attractive if:

  • It’s a good number of daily unique visitors.
  • People read the posts and comment on them.
  • Your content is Search Engines’ favorite one, i.e. unique and what people are searching for.
  • And Search Engines frequently crawl your content.

In order to acquire all the features of an attractive blog mentioned above all you need to do is:

  • Write extremely good content.
  • Write in your own way that makes your blog unique.
  • Update the blog frequently.
  • Use good blogging script like wordpress.
  • Do free submissions as much as you can, and promote your blog using forums and social bookmarking sites.

2. Monetize The Blog in Best Possible Way

Monetizing a blog is a single step ahead if you’re done with making your blog attractive. In order to start earning revenues you can:

  • Use Google Adsense, and make sure that the placement of ads is right.
  • Sell links
  • Have Paid Posts on your blog
  • Try Contextual Advertisement
  • And do Paid Reviews

When You are Left with No Funds to Market Your Blog!

Wednesday, July 18th, 2007

Blog alone is nothing and you cannot get any benefit out of it until people come to you. Whether you’re a part time blogger and sharing your personal experiences, a professional blogger aiming to earn revenues out of your blog or your blog is supporting your website, you must need visitors and no one will know you until you tell them. This is what we call marketing. Marketing needs finances and funds, but what if you don’t have such? Should you stop the marketing plan and wait for funds?

Absolutely no! It’s time for you to start marketing your blog with zero funds. This needs only few things to do. Though it’s a bit time consuming but a very reliable and economical method of marketing. The things you need to do are as follows:

  1. Visit the blogs related to your blog and place a suitable comment there. Do not forget to mentiond your blog in the website field.
  2. Join Social bookmarking sites.
  3. Submit your blog to free Blog Resource Directories.
  4. Join forums, participate actively there using your signature for linking your blog.
  5. Submit articles to the ezines getting a linkback.
  6. Have a review exchange with another blogger with. If the post is permanent that’s more than good.
  7. Place the link of your blog on other sites of yours. Sometime other sites may be irrelevant, so be a bit tricky here.

These are the basic steps to promote your blog. Even if you’ve enough finances to promote the blog, do try these tips, they’ll help your blog outgrow to a greater extent.

When a Blog Rules…………..!

Tuesday, July 17th, 2007

In todays internet world, the most important is how to let others know about you, this is what we also name as marketing. Blogging being a top tool of internet marketing rules. But this rule depends on the effectiveness of blog which can be determined by it’s content, skin or layout, presence of graphics, categories, and timely update.

 

Starting with skin, which gives the first impression to your visitor you need to have an in depth association with the color psychology of different age groups. According to a research, the teens love bright colors while people above 25 admire cool and sober colors. So keep in mind the the age of your readers and have a skin which can satisfy many age groups.

 

With reference to the Search Engines, the content is king, so paying more attention to improve it’s quality is not less important than the theme. Even most of the people consider content more than the layout. Never use duplicated content, that will make the search engines to throw you at the back. Keep you content live by putting relevant images and graphics as picture says more than words.

 

Having more categories improves your blog’s visibility, but it’s not necessary to build the categories over night, you can do it slowly and gradually. And the most important thing is to update your blog on regular basis. Updating the blog frequently lets Search Engine spiders crawl more frequently.