Does PR Really Count?
Saturday, September 15th, 2007I myself being a learner didn’t ever go to an in-depth analysis of SEO tools and techniques, but the thing that I’ve spent most of the time researching about is PR. It was a time when I didn’t know about it and know I know quite enough but still not sure whether I’m right. I, however, will mention the only things I found reading most of the SEO articles and discussing with some SEO gurus as well.
PR (even the experts don’t know, the exact basis on which Google construct this rank thing) according to the analysis of most of the SEO experts is the essence of ‘quality links’ a site has. This quality in fact has more than one dimension, i.e. PR of the site where link has been placed, the quality content there, relevancy of the two sites linking with each other etc. This means if you’re having a backlink at PR +6 site that link will have more value than 100 links at PR2 site or so. Similarly if your link is placed with too many other links and no content is there on that page, the link will probably have no value. And if your site is selling exercising equipment and your link is found a high PR SEO blog, that might be suspicious for SEs and you wont get any credit for that link.
After this short brainstorming, the question that arises in the mind is, is considering only high PR links while link building a wise act? I don’t think so it is, and the justification is what I analyzed above. PR counts but not alone!